M by Montefiore - IMAGE LIBRARY REFRESH
With construction completed in 2020, M by Montefiore is the groups most luxurious independent living development in its portfolio to date.
The architecturally designed development offers residents a new level of luxury when it comes to retirement living; apartments with stunning interiors all set within a hotel-style lifestyle. This includes a full-time concierge service, spa and fitness centre, an in-house bistro and restaurant as well as its own private cinema.
Working in collaboration with Montefiore’s choice of production agency we provided photography solutions that clearly promoted the Montefiore brand and its high-end lifestyle offerings.
The objective was to create a fresh and vibrant image library that the group could use across multiple platforms.
Involved from an early stage in the pre-production process, we added value to the storyboarding so that the client could benefit from having video and stills collaborate seamlessly, ensuring that shoot days were efficient and the content and messaging remained consistent.
Using sourced talent, across 3 days of shooting, we produced a full suite of contemporary images that showcased the new level of luxury retirement living that the M by Montefiore development offers.